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One Step Ahead

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Sample Offers

Chicco DJ Baby Walker DJ™ Baby Walker$69.95
Parents and babies love this walker, and after testing it, so do we! It's stable, sturdy, and very maneuverable, so baby can scoot around frustration-free. It has three height positions for kids small through tall, brake pads for stair safety, and the most intriguing electronic play tray we've seen. With keyboard, lights, drums, and more (don't be surprised if you find yourself playing with it, too). Remove the play tray, and you have a snack tray. Baby walker folds flat for storage. Requires 2 ...

LeapFrog® Text & Learn$22.95
Text and Learn is designed to let little learners play in a grown-up way! Children can exchange text messages with their puppy pal Scout, check Scout's planner to see what his week entails and more in the pretend browser mode. Other learning modes offer practice with letter matching, shape identification and QWERTY keyboard navigation through silly animations and sound effects. Children also explore letter names and sounds. Parents can connect to the online LeapFrog Learning Path for customized...

Jazz Sport Play Yard$119.95
Carefree, lightweight, ready to go...when it comes to no-fuss portability, you can't beat this sturdy, streamlined Combi play yard! It folds easily and compactly, and the carry bag is included, so it's truly easy to take along. The padded mattress is soft and comfortable for baby (and we like that it's machine washable for ease). With nicely padded rails for safety and convenient locking wheels. Makes a great baby shower gift; excellent choice for Grandma's house. Imported.

Just Born Burp Cloths - Pink$7.95
Makes feeding time easy with these character 3 pack burp cloths, embroidered with cute animals. Made from knit terrycloth, they can be used over your shoulder or for fast and easy clean-up. Designed to match other Just Born bath products. Imported.

Peg Perego® Pliko Switch Compact Stroller$399.95
It's a dream of a stroller...it's a luxurious carriage...it's the ultimate in versatility, all from Peg Perego. No need to buy a separate carriage for your newborn; the clever stroller seat converts into a fully-reclined bassinet. Another plus: the stroller seat is reversible, so baby can face you or the world. Very easy to convert, open, and close, with many neat features, like a footboard for toddlers and super-easy folding system. Add the Peg Perego Primo Viaggo car seat (sold separately), and...

KidCo Feeding Dish$8.95
Mealtime? Just pop foods into our divided feeding dish (holds up to three perfect servings!). Designed for travel, with locking lid, spoon, and spoon holder. Lid seals each section, so foods won't mix. Microwave/dishwasher safe.

Skip Hop Duo Diaper Bag Red$59.95
What a smart 2-in-1 diaper bag! It converts from wearable messenger style bag to an ultra-handy stroller bag - and dads willingly wear it, too. Super organized, with separate pockets for diapers, supplies, bottles, and personal items. Made of rugged, water-resistant, 600 denier canvas. Cushioned changing pad included. By Skip Hop. Imported.

Swivel Cabinet & Drawer Lock$4.95
How considerate — a cabinet lock that moves out of your way when you don't need it! Sometimes, a fulltime child safety lock is more than you need. This clever lock swivels out of the way when baby's not around, giving you unlimited access to cabinets and drawers. The perfect solution for home offices, workshops, and especially grandma's house — no fiddling with locks in between baby's visits! Installs easily, disengages with one hand. May be mounted vertically or horizontally. Four locks per pack.

Kidco Premier Gateway Safety Gate WHITE$89.95
Sleek, easy to install - and this pressure-mounted safety gate opens in both directions for convenience! Sturdy, good-looking tubular steel, with a one-hand latch that outwits even cagey toddlers. 29½" H. Fits doorways, 29"-37"W, or up to 73½"wide with our 5½" and 12½" Extension Kits (sold separately). You can add up to four kits; see details for configuration options. Choose White or Black. Mounting to stairway spindles? No problem...get the GY Spindle (sold separately)!

Gate Installation Kit$12.95
With this handy kit, you can install a safety gate to your banister, without drilling into it! No holes, no damage - just lash the 36" post to a banister column and then install the gate. It also lets you install gates to tricky hollow walls and wrought iron railings. Hollow walls will require drilling (butterfly toggle included). Order one kit per wood post or hollow wall; may need 2 kits per iron post; call for info.

4-in-1 Lullaby LX Playard$179.95
Why is this the #1 rated play yard in America? Because it's an incredible value! You get four quality pieces of baby gear in one: a play yard, bassinet, diaper changing table, and versatile baby gym. The play yard has a thickly-padded, quilted mattress pad, compact, push-button fold, plus an electronic soother with music, vibrations, and nightlight. Use the toy gym on the bassinet or on the floor (the removable pad doubles as a play mat). Bonus: wheeled cargo bag included, so it's travel-ready, too...

Medela Feeding Gift Set & Breastmilk Bottle Sets$29.95
Must-have accessories for any mom using a Medela breast pump! These sets make it easy to collect, store, and bottle feed breastmilk, all with less work and less pouring. Compatible with all Medela breast pumps (except Freestyle™ Breastpump, which is not compatible with 80ml bottles), and they feature wide-base nipples designed especially for breastfed babies. Choose Feeding Gift Set or Bottle Set 3-Pack (with 5 oz. or 8 oz. bottles).

Medela Harmony Breastpump$34.95
Feels more like baby than any other manual pump. This revolutionary Medela® pump is based on a new discovery: that breastfeeding is a two-stage process. Just like nursing, it employs an initial let-down phase (rapid sucking that triggers milk flow), followed automatically by a slower expression phase (deeper, slower sucking for maximum expressing). It's not only more efficient, it's more comfortable. Our mom-testers loved it. The ergonomic, swivel handle requires minimal exertion. For quick, easy...

Mobi® Digital Ultra Thermometer$29.95
Fast, painless, versatile — our top pick in baby thermometers! In just two quick seconds, it takes a gentle, accurate reading, and it's both a forehead and ear thermometer. Allows for unobtrusive nighttime readings, thanks to a probe light and backlit display. With a 20-read memory, optional voice readout, clock, and calendar. It even measures room temperature, so you can monitor the nursery for baby's health and comfort. Batteries included. For ages 6 months and up.

Toe Clips$19.95
A great training tool for beginners! New riders tend to take their feet off the pedals, but these toe clips help them stay in place. Slide them over your Kettrike's pedals, then secure the Velcro(R) straps to your child's feet. For ages 1 and up.

HALO SleepSack Baby Swaddle - Cotton SMALL, GIRL$24.95
It's a HALO(R) SleepSack(R)...it's a soothing swaddle blanket! Either way, the innovative SleepSack keeps newborns safe and warm. It doesn't pose a suffocation risk like loose blankets, and baby can't kick it off during the night. Plus, the adjustable swaddle wrap surrounds baby with womb-like security, while preventing the startle reflex that can disrupt newborns' sleep. The swaddle offers two wrapping options, with baby's arms in or out (a sewn-in diagram makes swaddling easy). Later, use the SleepSack...

Little Art Table$129.95
This sleek, chick, compact art table is big on style and storage, but won't take over the playroom! Made of replenishable rubberwood, the desk is smartly organized, with supply drawer, five built-in paint cups, and art paper dispenser. In addition to arts and crafts, kids will use it for projects, puzzles, homework, and more. Coordinating wood chair and starter paper roll included. For ages 3 and up. Made by Guidecraft® just for us. A One Step Ahead Exclusive!

Time Tracker™ Visual Timer and Clock$36.95
It's never too early to learn time management! Teach your child to keep track of his time with our unique electronic hourglass. It helps kids fulfill homework and practice time commitments, while honoring phone and TV time privileges. With colored lights, fun sound effects, and two programming options. Allows up to three 24-hour countdowns. Requires 4 "AA" and 2 "LR44" batteries (sold separately), or A/C Adaptor (sold separately). For ages 4 and up.

HALO SleepSack Fleece PINK S (10-18 lbs.)$14.95
A safer alternative to crib blankets - keep your active sleeper warm and safe! This wearable stay-put blanket eliminates the danger of loose crib blankets, which can deprive baby of fresh air - a suspected cause of SIDS. Recommeded by the First Candle/SIDS Alliance! Slip over baby's sleeper. Flame retardant. Imported.

Once Upon A Potty DVD$16.95
Millions of potty-trained toddlers can't be wrong: "Once Upon a Potty" really works! Prudence (for girls) and Joshua (for boys) make potty training simple and fun. Collection includes 30-minute DVD or VHS video (a great story and song for kids, plus tips for parents), classic Book (44 pages, hardcover), and anatomically-correct plush Dolls with mini potty. For ages 1 and up; dolls for ages 2 and up. For each item, choose Boy or Girl.

Dream Baby Retractable Gate$89.95
Presto-chango: that's how quickly this retractable safety gate "disappears!" Just pull it out when you need it, and roll it up when you don't. Don't let the soft mesh fool you; this gate is sturdy enough for stair tops and even outdoor use. Extends up to 55"W x 34"H, so it's taller and wider than other retractable gates (and easier to install and use). Includes two sets of mounting hardware, for twice as much use. One-hand operation. For kids under 2. Dealing with moldings? No problem: add Spacers...

4moms mamaRoo Infant Rocking Seat Bouncer - Pink$199.95
This is the most soothing baby seat ever, because it truly moves like you! After studying how parents cradle their babies, the inventors of this remarkable soother recreated five universal rocking motions. How'd they do it? With a revolutionary, robotic base! Ideal for fussy, colicky babies, with tons of calming options: five-speed operation, nature sounds, MP3 hookup, plus a pivoting mobile with three unique toys (featuring paintings from famous artists). Seat cover removes for machine washing....

Rollipop® Advanced$39.95
Toddlers have such a ball with our giant ball run! Drop a ball in the tower, and watch it race, roll, plunge, and spin before plopping down into the base. Come on, Dad, let's do it again! Five balls included. Builds coordination; teaches cause and effect. 20½"L x 11"W x 19½"H. For ages 9 months and up.

Sun Smarties Boy's Swim Trunks PLAID 4T$19.95
These sporty boy's swim trunks have a secret: there's a hard-working swim diaper inside! Our boy's swimsuits are made of peached microfiber that's so supple, you won't believe it's UPF 50+. Lined with a reusable swim diaper for waste containment - an affordable, earth-friendly alternative to bulky disposables. Quick drying. Machine wash. Imported. A One Step Ahead Exclusive! Please check our Size Chart before ordering.

Once Upon A Potty DVD Boy$16.95
Millions of potty-trained toddlers can't be wrong: "Once Upon a Potty" really works! Prudence (for girls) and Joshua (for boys) make potty training simple and fun. Collection includes 30-minute DVD video (a great story and song for kids, plus tips for parents). For ages 1 and up. Choose Boy or Girl.

Darth Vader™ Deluxe Costume$49.95
Take a walk on the dark side. The legendary Darth Vader is his villainous self, in a fabulous molded mask, jumpsuit with cape, molded belt, chest, and shin accents. Polyester. Hand wash. Imported. Complete the look with pleather Gloves , glowing Lightsaber , and fun Breathing Device . Lightsaber requires 1 "AA" batteries (sold separately).

BabyGanics™ Scrub a-Tub™ Tub & Tile Cleaner$6.95
Scum and mildew? Ew! Chemical residue from cleaning products? Double eww! Scrub a-Tub will leave your bathroom surface sparkling clean and as harmless as a rubber ducky.The more we learn about the long-term dangers of chemicals in ours home, the less we want them around our growing kids. The alternative: safe, organic cleaning products that are just as effective (sometimes more so) as conventional cleansers. Unlike the others, this natural cleaner leaves no harmful chemical residues behind—and is...

BabyGanics™ Fine & Handy™ Foaming Hand Soap$6.95
Hand washing not high on your family fun activity list? Get the gang together for a foamy giggle-fest! This non-toxic formula cleans, moisturizes, and promises endless seconds of safe hilarity. The more we learn about the long-term dangers of chemicals in ours home, the less we want them around our growing kids. The alternative: safe, organic products that are just as effective (sometimes more so) as conventional ones. (Did you know that every 30 seconds, a child is accidentally poisoned at home...

Harmonica$8.95
What a great first harmonica! Kids will love playing this authentic 16-hole harmonica, which encourages musical exploration, creativity, and showmanship. Delivers great sound quality, and who knows...this could be your little prodigy's springboard to blues, rock, jazz or country music! 5"L. For ages 3 and up.

Sun Smarties Boy's Swim Trunks PLAID 3T$19.95
These sporty boy's swim trunks have a secret: there's a hard-working swim diaper inside! Our boy's swimsuits are made of peached microfiber that's so supple, you won't believe it's UPF 50+. Lined with a reusable swim diaper for waste containment - an affordable, earth-friendly alternative to bulky disposables. Quick drying. Machine wash. Imported. A One Step Ahead Exclusive! Please check our Size Chart before ordering.

Sun Smarties Boy's Swim Trunks PLAID 24 MOS.$19.95
These sporty boy's swim trunks have a secret: there's a hard-working swim diaper inside! Our boy's swimsuits are made of peached microfiber that's so supple, you won't believe it's UPF 50+. Lined with a reusable swim diaper for waste containment - an affordable, earth-friendly alternative to bulky disposables. Quick drying. Machine wash. Imported. A One Step Ahead Exclusive! Please check our Size Chart before ordering.

Sun Smarties Boy's Swim Trunks PLAID 12 MOS.$19.95
These sporty boy's swim trunks have a secret: there's a hard-working swim diaper inside! Our boy's swimsuits are made of peached microfiber that's so supple, you won't believe it's UPF 50+. Lined with a reusable swim diaper for waste containment - an affordable, earth-friendly alternative to bulky disposables. Quick drying. Machine wash. Imported. A One Step Ahead Exclusive! Please check our Size Chart before ordering.

North States 31¼" Extension Kit for Auto Close Metal Safety Gate$54.95
Extends the Auto-Close Metal Gate by 31¼" in width, attaching easily without tools. May be used in combination with other extension kits. 11-bar extension measures 31¼ "L x ¾"W x 30"H.

4-in-1 Lullaby LX Playard FUEGO$179.95
Why is this the #1 rated play yard in America? Because it's an incredible value! You get four quality pieces of baby gear in one: a play yard, bassinet, diaper changing table, and versatile baby gym. The play yard has a thickly-padded, quilted mattress pad, compact, push-button fold, plus an electronic soother with music, vibrations, and nightlight. Use the toy gym on the bassinet or on the floor (the removable pad doubles as a play mat). Bonus: wheeled cargo bag included, so it's travel-ready, too...

SnugGlider™ Infant Car Seat Swing Frame$69.95
Keep the soothing motion of a car ride going, even after you arrive! Just move your napping baby—Graco® car seat and all—into this ingenious SnugGlider™ swing frame. It delivers all the soothing power of a traditional baby swing, but it's more compact and portable, so it's ideal for travel. Weighs just 8 lbs. Baby swing frame features multiple speeds, two vibrating options, plus classical music and nature sounds. Compatible with the Graco® SnugRide®, SnugRide® 32, and SnugRide® 35 infant car seat...

Graco SnugGlider Infant Car Seat Baby Swing Frame SnugGlider™ Infant Car Seat Swing Frame$69.95
Keep the soothing motion of a car ride going, even after you arrive! Just move your napping baby—Graco® car seat and all—into this ingenious SnugGlider™ swing frame. It delivers all the soothing power of a traditional baby swing, but it's more compact and portable, so it's ideal for travel. Weighs just 8 lbs. Baby swing frame features multiple speeds, two vibrating options, plus classical music and nature sounds. Compatible with the Graco® SnugRide®, SnugRide® 32, and SnugRide® 35 infant car seat...

LeapFrog Tag Junior$29.95
A love of books starts long before children can read — and its benefits can last a lifetime. Using the same amazing touch technology as the Tag Reading System, the Tag Junior book pal is designed to encourage toddlers' natural desire to explore, while introducing preschool skills through playful book-based activities. The Tag Junior book pal is easy for parents and children to use. Includes sampler book, If I Were..., has 16 activities and over 70 audio responses. Required 2 "AAA" batteries (sold...

Swivel Cabinet & Drawer Lock$4.95
How considerate — a cabinet lock that moves out of your way when you don't need it! Sometimes, a fulltime child safety lock is more than you need. This clever lock swivels out of the way when baby's not around, giving you unlimited access to cabinets and drawers. The perfect solution for home offices, workshops, and especially grandma's house — no fiddling with locks in between baby's visits! Installs easily, disengages with one hand. May be mounted vertically or horizontally. Four locks per pack.

Germ Guardian™ Nursery Sanitizer$59.95
The easy, foolproof way to sanitize toys, pacifiers, and bottles! In just 30 minutes, our automatic sanitizer kills the germs that cause RSV, colds, flu, ear ache, diarrhea, and more. In fact, it's proven to kill 99.9% of germs! Works with dry heat, not harsh chemicals, so it won't shrink or fade fabrics or melt rubber or plastic items. Great shower gift!

Skwish® Classic$15.95
An all-time favorite. It's a toddler's joy, but even babies can press Skwish flat, and watch as it snaps back to its old shape. Made of safe, smooth Birchwood, with a nylon-covered elastic cord. 6" of fun for birth and up.

OiOi® Messenger Diaper Bag$139.95
Fashion meets function in this trendy OiOi® diaper bag! It's stylish, extremely well-made, and will keep you gracefully organized. With a roomy main compartment, four interior pockets, insulated side pockets, and handy cell phone holder. And it's packed with smart, coordinating accessories, including a changing pad, insulated bottle bag, hard-sided wipes case, stroller straps, key clip, and clear bag for dirty clothing. Such a joy to carry, you'll be using it after your diapering days are over. Imported...

KidCo Lever Lock - White$8.95
This lever lock is easier to install. Now you can childproof those tempting lever handles...without dismantling your door lock first! And unlike other lever locks, ours fits right around your door handle - so it's easier to install. Perfect for French doors. Easy for parents to open; resets automatically after each use. Secures with adhesive or screws (both included).

KidCo Angle-Mount Safeway Safety Gate (Wood or Metal) Angle-Mount™ 10" Metal Extension Kit$29.95
The top reason safety gates are installed incorrectly? Many houses aren't perfectly symmetrical! Check first — if your wall ends or banisters don't quite line up, you need this gate. Its special hardware can be angled precisely as needed, so it works in virtually every situation. Safe for stair top use; also works as a window barrier, too. With one-hand walk-thru gate and quick-release hardware, so you can temporarily remove the gate. 31"H. Add up to two extensions — see Read More. Choose furniture...

Sun Smarties Boy's Swim Trunks TURTLE 18 MOS.$19.95
These sporty boy's swim trunks have a secret: there's a hard-working swim diaper inside! Our boy's swimsuits are made of peached microfiber that's so supple, you won't believe it's UPF 50+. Lined with a reusable swim diaper for waste containment - an affordable, earth-friendly alternative to bulky disposables. Quick drying. Machine wash. Imported. A One Step Ahead Exclusive! Please check our Size Chart before ordering.

Baby Jogger City Select Second Seat Kit$159.95
It's easy to transform your Baby Jogger™ City Select single stroller into a double stroller! This full-size second seat is fully loaded with features, including a three-position reclining seat, adjustable foot well, and adjustable sun canopy. The seat may be positioned facing in or out, so siblings can face each other or take in the scenery. Includes five-point harness with shoulder pads. Mounting brackets included. Supports kids 6 months-5 years old, and up to 45 lbs. per seat. Imported.

What To Expect When You're Expecting$13.95
It's America's best-selling pregnancy book--newly revised with up-to-the-minute information! Millions of women consider this book the ultimate maternity companion. It guides you through pregnancy month-by-month, explaining the changes in your body...baby's ongoing development...even what to expect during your monthly check-ups. You'll find answers to thousands of common concerns - all provided in a reassuring, down-to-earth manner. We love the way it addresses medical, emotional, and practical...

Nature's Purest Sleepy Safari Organic Receiving Baby Blanket$27.95
Soft, pure, organic...why would you wrap your precious newborn in anything else? Our organic receiving blanket is free of the dyes, pesticides and chemicals that can irritate delicate skin and trigger allergic reactions. Luxuriously soft; made from naturally colored cotton and embellished with a charming applique. Two-ply receiving blanket is reversible for longer wear. 30" x 40". Part of our Nature's Purest collection of organic baby products; matches our Sleepy Safari crib bedding collection (sold...

Safer Bather$19.95
Make baby's bath safer. Our bath pad makes baby's bath safer and more comfy! The pillow raises baby's head just enough to keep water out of sensitive little ears. And the cushy, contoured shape holds baby in place--leaving your hands free for bathing! The slip-proof polyester pad quickly absorbs water, and holds in the water's warmth so baby won't get chilled. Made in the USA.

Sassy Baby Teething Feeder for Solid Foods in Blue$12.95
Serve baby those first whole foods, without risk of choking - place them inside this clever mesh feeder. Unlike other baby feeders, it has a fridge-friendly base that keeps food fresh and chilled, plus a stay-clean cap that's handy for travel. Holds, fruits, veggies, meats, and breads, so baby can eat what you eat. Makes an instant, satisfying teether: just fill with ice or frozen fruit. Teething Feeder 2-Pack includes two handles, two travel caps, and four mesh bags. Dishwasher safe. For ages 6...

Compass B540 Booster Seat$79.95
1. 5-Star rating – It's the ONLY high back belt-position one rated 5 stars by NHTSA! (National Highway Traffic Safety Administration) for ease of use.

Evenflo Symphony 65 Convertible Car Seat$199.95
No worries about installing your car seat correctly! With Evenflo's exclusive SureLATCH(TM) technology, just click, click, push and you can install the Symphony all-in-one car seat perfectly the first time. And because it supports your baby from the time you bring her home from the hospital, it's the only car seat you'll ever need to buy.

Boppy Bare Naked Pillow and Slipcovers$32.95
No doubt about it: every new parent needs a Boppy! Boppy set the gold standard in nursing and feeding pillows, because it alleviates arm and back strain while correctly positioning baby. Plus, it makes a terrific prop pillow and tummy time support — an outstanding triple value! This newly engineered Boppy features a "Miracle Middle™" that stretches to fit any waistline — from Mommy to Daddy to Grandma and Grandpa. Buy the Bare Naked Boppy , then choose your Slipcover (sold separately below). All...

Kids' Solid Rubber Rain Boots BLUE 9$26.95
Got a little puddleologist on your hands? These kids' rubber rain boots are fun to wear, but when it comes to keeping feet warm and dry, they mean serious business. Super-rugged, with a heavy-duty rubber exterior, but also super comfortable, with foam padded inserts. And thanks to the pull-on handles, kids' can put them on themselves.

Kids' Solid Rubber Rain Boots PINK 9$26.95
Got a little puddleologist on your hands? These kids' rubber rain boots are fun to wear, but when it comes to keeping feet warm and dry, they mean serious business. Super-rugged, with a heavy-duty rubber exterior, but also super comfortable, with foam padded inserts. And thanks to the pull-on handles, kids' can put them on themselves.

Graco Metrolite Stroller Lilly$149.95
Why do we love this Graco(R) stroller? Because it's lightweight, fully loaded, and accepts all Graco infant car seats! Very parent friendly, with a height-adjustable handle, one-hand fold, large drop down basket, and parent's tray. And for baby's comfort: a thickly-padded, reclining seat and pivoting stroller tray for easy in/out. Weighing in at less than 20 lbs., it's built for zipping around and ideal for travel. On lockable front swivel wheels with suspension for a smooth, effortless ride. Supports...

Combi Twin Sport Double Stroller - Jade$249.95
Imagine: a high-quality double stroller that weighs less than some singles! Topping the scales at just 22 lbs., this clever side-by-side proves that twin strollers needn't be heavy and cumbersome. Another boon for parents: it features Combi's ingenious tri-fold system, so it's very easy to fold and remarkably portable (how many twin strollers have a carry strap?). Designed for comfort, too, with smooth-riding, independent suspension and padded, breathable seat covers. For newborns-4 years. Each seat...

Stylish & Secure™ Wood & Metal Walk-Thru Gate$74.95
Imagine a baby gate so elegant, you'll get compliments on it! This gorgeous safety gate is made of furniture-quality hardwood, handsomely paired with wrought-iron looking metal. Pressure mounted for easy installation. Convenient one-hand operation, with walk-thru, auto-close door. Adjusts to fit doorways 29½-40½"W (two 5" extensions included). 29"H.

Kids' Solid Rubber Rain Boots BLUE 8$26.95
Got a little puddleologist on your hands? These kids' rubber rain boots are fun to wear, but when it comes to keeping feet warm and dry, they mean serious business. Super-rugged, with a heavy-duty rubber exterior, but also super comfortable, with foam padded inserts. And thanks to the pull-on handles, kids' can put them on themselves.

Kids' Solid Rubber Rain Boots BLUE 7$26.95
Got a little puddleologist on your hands? These kids' rubber rain boots are fun to wear, but when it comes to keeping feet warm and dry, they mean serious business. Super-rugged, with a heavy-duty rubber exterior, but also super comfortable, with foam padded inserts. And thanks to the pull-on handles, kids' can put them on themselves.

Combi Cosmo DX Stroller - Sand$149.95
Sleek, portable, highly affordable...this lightweight Combi makes a terrific city or travel stroller! We love its good looks, one-hand tri-fold system, and smooth, independent suspension. Loaded with thoughtful upgrades, like a breathable, stay-cool seat cover and convenient carry strap. For birth up to 55 lbs. Imported.

BabyGanics™ Floors to Adore™ Floor Cleaner Concentrate$7.95
To a home with kids, floors are a place to play, skid, sleep, crawl, eat, roll around and occasionally walk. This is no place for dirt or, for that matter, cleaners that contain harsh, chemicals or toxins. Use Floors to Adore on every floor in your home except unsealed wood. Great for carpet machines, too! Keeps your floors clean, safe, and ready for action. The more we learn about the long-term dangers of chemicals in ours home, the less we want them around our growing kids. The alternative: safe...

Baby B'Air$29.95
The safe way for baby to fly. You'd never travel by car with an unsecured baby on your lap, but it's standard procedure on airplanes! Yet sudden turbulence can cause you to lose your grip on your child. The answer: Baby B'Air, the only product that secures baby to your lap belt. Exceeds FAA standards, yet the quilted plush cotton vest feels like clothing. FAA-approved for the cruise portion of your flight, where turbulence most often occurs. ( Not approved for taxi, takeoff, and landing .) Fits in...

Baby Food Ricer$19.95
Why make separate meals for baby, when you can instantly make fresh, homemade baby food from whatever you're serving! This quality OXO ricer mashes veggies, pasta, potatoes, and more. Faster and neater than a baby food grinder or mill; just rest the guide against baby's bowl, press down, and—voila—a fresh, homemade meal plops into baby's bowl. Think of all the time and money you'll save with this easy baby food maker! Top-rack dishwasher safe.

Bumble Bee$20.95
"Bee" your favorite Transformer for Halloween! Our official Bumble Bee costume includes the authentic Autobot jumpsuit and headpiece, with thrilling robot-like details. Great role play fun for Transformer fans. Imported.

HALO SleepSack Wearable Blanket for Babies - Cotton PINK SMALL$19.95
When it comes to crib safety, The American Academy of Pediatrics recommends parents use wearable blankets instead of crib blankets, to keep babies from overheating. Unlike loose bedding, the HALO(R) SleepSack(R) poses no suffocation risk, a suspected cause of SIDS. Plus, kids can't kick them off like blankets, so kids stay warmer and sleep more soundly. These SleepSacks are made by HALO just for us, in colors picked by our Parents' Panel. 100% cotton; machine wash. Imported. One Step Ahead Exclusive...

Keep-it-Kleen® Pacifier (set of 2)$4.95
Drop it on the ground, toss it in your diaper bag...no matter what you do to it, this clever pacifier won't get dirty! The secret: a built-in shield that closes whenever baby drops her binky. No more gunky pacifiers; no more lost covers! Silicone nipple; for newborns—age 3.

Preschool Prep Series DVD$14.95
These are the best kind of baby DVDs: educational and vastly entertaining! Already used in more than 1,000 preschools, they've won more than 25 national awards. Each animated video—which teaches letter, number, shape, and color recognition, respectively—is designed to appeal to kids while they're acquiring language skills. Videos are 30-41 minutes long, depending on the title. For ages 9 months - 5 years. Choose "Meet the Letters," "Meet the Numbers," "Meet the Shapes," or "Meet the Colors."

Cinderella$44.95
Just add pumpkin coach! She'll love twirling about this storybook princess costume, with dramatic hoop skirt, faux fur trim, and a removable peplum. Best of all, it's beautifully made, for dancing at many a make-believe ball! Styles may vary. Crown and Silver Sequin Shoes (sold separately). Imported.

Touch and Feel Flash Cards First Words$12.95
See, touch, feel, learn! These multi-sensory flash cards build vocabulary and early academic skills. Kids love experiencing the varied textures (a fluffy puppy, scratchy broom, bumpy alligator), and as they explore, they learn. The back of each card features talking points for parents, plus fun activities that reinforce each lesson. At 5½" square, these cards are very big and sturdy. Each set comes in a rugged storage box with hook and loop closure. Choose ABC, First Words, Colors and Shapes, or...

OiOi Hobo Style Diaper Bag BLACK LEATHER - $249.95$249.95
Practical diaper bag? Or chic fashion accessory? This OiOi(R) diaper bag gives you both! This gorgeous bag features classic hobo styling, antique satin nickel hardware, and your choice of lush designer fabrics (as well as genuine leather). Nicely organized, with a roomy main compartment, three elasticized interior pockets, and two insulated exterior pockets. And it's already stocked with baby essentials: a large changing pad, insulated bottle bag, wipes case, and more. Imported.

Sunflower Maclaren® Stroller Seat Liner$24.95
Customize your stroller with a fresh, distinctive look. Reversible liner adds increased comfort and style. Shield your babies gear from stains and wear. One size fits all Maclaren strollers. Easy to install and clean. Machine washable. Imported.

Lamaze® Marina the Mermaid$14.95
Play, learn, stroll, smile...this mermaid doll activity toy gives babies so much to explore! Loaded with stimulating textures, colors, and fabrics, plus teether, rattle, mirror, and more. Makes a terrific stroller or car seat toy; hanging clip included. Created by Lamaze® with input from childhood experts; it's part of Lamaze's developmental baby toy collection. For newborns and up. Imported.

Stamp & Sort Mailbox$29.95
This wooden toy mailbox set delivers first-class play value! Stick stamps (they're Velcro® backed) onto your letters, then sort them into the right mail slots. Ready to make your rounds? Open the mailbox with your key to retrieve them...mail call! Hand-painted play mailbox set includes 14 pieces, all beautifully crafted of wood (yes, even the stamps). A shape-sorter, learning toy, and creative toy in one! For ages 3 and up.

Par Mini Golf Course$39.95
Turn your backyard — or basement — into a miniature golf course! This toy golf set isn't just irresistible, it enhances coordination and cooperative skills. Cleverly designed to help kids achieve success, with tracks that guide the ball to the "greens." The greens that are angled for easier putting. The pieces snap together into different configurations, so you can switch things up and keep things fresh. Includes two toy putters, two golf balls, and more. For ages 2 and up.

Chicco 4-in-1 Lullaby LX Playard - Romantic (Black and Gray)$179.95
Why is this the #1 rated play yard in America? Because it's an incredible value! You get four quality pieces of baby gear in one: a play yard, bassinet, diaper changing table, and versatile baby gym. The play yard has a thickly-padded, quilted mattress pad, compact, push-button fold, plus an electronic soother with music, vibrations, and nightlight. Use the toy gym on the bassinet or on the floor (the removable pad doubles as a play mat). Bonus: wheeled cargo bag included, so it's travel-ready, too...

Wooden Birthday Cake Set$29.95
Kids can now celebrate their birthday 365 days a year! Our Birthday Cake Set is colorful, fun to assemble, and makes every day a party. It features 22 pieces, including a serving tray, a serving knife, five slices of cake and five candles with removable flames. Assembling the cake improves puzzle-solving skills. For ages 3 and up.

HALO® SleepSack® Fleece$19.95
When it comes to crib safety, The American Academy of Pediatrics recommends parents use wearable blankets instead of crib blankets, to keep babies from overheating. Unlike loose bedding, the HALO® SleepSack® poses no suffocation risk, a suspected cause of SIDS. Plus, kids can't kick them off like blankets, so kids stay warmer and sleep more soundly. These SleepSacks are made by HALO just for us, in colors picked by our Parents' Panel. Imported. One Step Ahead Exclusive!

BreathableBaby Breathable Crib Safety Bumper - White$29.95
This breakthrough crib bumper keeps baby's limbs safely in the crib, while promoting healthy airflow. And no more guesswork: the new, universal design fits both slatted and solid standard cribs. Crib bumper is made of soft, padded, breathable mesh that maintains better air access inside the crib. Attaches easily to the crib side panels with textured fasteners (a safer choice than ties). Hypoallergenic. Machine wash. Imported.

Travel Wipe Warmer$11.95
Warm wipes...to go! Don't sacrifice baby's comfort when you're on the road. Our travel warmer heats wipes in 10 quick minutes, then keeps them toasty for up to one hour. A/C and car adaptor included. Holds 20 wipes, and warms from the top down. Ideal for Grandma's house.

Microfiber Bath Mat$19.95
What child towels off before stepping out of the tub? None that we know of...that's why we love this high-tech, "power threads" bath mat! It instantly absorbs up to seven times its weight, then dries out in half the time of others. No more dangerous, slippery, messy bathroom floors! Very soft, with non-slip backing. 31½" x 17½". Machine wash. Imported.

BreathableBaby Breathable Crib Safety Bumper - Light Pink$29.95
This breakthrough crib bumper keeps baby's limbs safely in the crib, while promoting healthy airflow. And no more guesswork: the new, universal design fits both slatted and solid standard cribs. Crib bumper is made of soft, padded, breathable mesh that maintains better air access inside the crib. Attaches easily to the crib side panels with textured fasteners (a safer choice than ties). Hypoallergenic. Machine wash. Imported.

Peg Perego Pliko P3 Stroller IRIS$329.95
Even picky parents rave about the Pliko P3 - and after rigorous testing, we agree! It's blissfully maneuverable, folds like a dream, and delivers enduring Peg Perego quality. Offers baby a wonderful ride, thanks to smooth, all-wheel suspension and its unique "freedom of movement" harness. Loaded with terrific extras, like height-adjustable handles and a rear footboard for older siblings. Supports up to 45 lbs. For a terrific travel system, pair with the Primo Viaggio SIP Infant Car Seat (sold separately...

Teach Me Time! Talking Alarm Clock & Nightlight$39.95
It's an alarm clock, teaching clock, and nightlight in one! This adorable bedside clock displays both digital and analog time, so kids quickly learn to read both. And to accelerate the process: a talking quiz game with five progressive learning levels. Glows gently at night, doubling as a nightlight. Bonus: you can program the glow to change from yellow to green, so early birds know it's okay to get up! For ages 3 and up.

Learning Hands™ ASL Flash Cards$10.95
Learning sign language is a skill your child will use forever — and besides, it's fun! These are the original picture-based flashcards that teach American Sign Language (the third most frequently used language in the U.S.!). That means that kids who haven't yet learned how to read yet can still learn ASL. One side of the card displays the word; the other shows how to sign it. Best of all, you learn together! 25 cards per set. Food Fun includes kid-friendly words like "hot dog," "peanut butter and...

EarPlanes$6.95
Put an end to airplane ear pain! For little flyers, takeoffs and landings often result in ear pain and popping. That's because rapid changes in cabin pressure don't allow the ear's Eustachian tubes time to adjust. Next time, use doctor-recommended EarPlanes. Insert them in your child's ears, and these soft, hypoallergenic filters regulate changing air pressure, eliminating discomfort while reducing noise. Tested by U.S. Navy pilots. One pair is effective for two flights. Choose Child (for ages 1...

HALO SleepSack Fleece Cream L (22-28 lbs.)$14.95
A safer alternative to crib blankets - keep your active sleeper warm and safe! This wearable stay-put blanket eliminates the danger of loose crib blankets, which can deprive baby of fresh air - a suspected cause of SIDS. Recommeded by the First Candle/SIDS Alliance! Slip over baby's sleeper. Flame retardant. Imported.

BreathableBaby Breathable Crib Safety Bumper - Brown$29.95
This breakthrough crib bumper keeps baby's limbs safely in the crib, while promoting healthy airflow. And no more guesswork: the new, universal design fits both slatted and solid standard cribs. Crib bumper is made of soft, padded, breathable mesh that maintains better air access inside the crib. Attaches easily to the crib side panels with textured fasteners (a safer choice than ties). Hypoallergenic. Machine wash. Imported.

Adirondack Chair$69.95
Our miniature Adirondack chair has all the classic appeal of the real deal, only it's sized just for kids! This KidKraft® chair is beautifully crafted of hardwood, with a smooth, weather-resistant finish. 'Cuz kids love kicking back in their own outdoor furniture (especially when it looks just like yours!). 20-minute assembly. For ages 3 and up, up to 150 lbs.

Combi Cosmo DX Stroller - Indigo$149.95
Sleek, portable, highly affordable...this lightweight Combi makes a terrific city or travel stroller! We love its good looks, one-hand tri-fold system, and smooth, independent suspension. Loaded with thoughtful upgrades, like a breathable, stay-cool seat cover and convenient carry strap. For birth up to 55 lbs. Imported.

Sealy® Baby Posturepedic Crib Mattress$139.95
Give your baby the very best! This meticulously engineered Sealy crib mattress provides the ultimate in support and comfort. Babies need a firm mattress--that's why this Sealy features 220 interlocking steel coils and heavy-gauge steel border rods, plus steel bars that distribute baby's weight evenly. Triple-layered cover is soft, durable and tear-resistant. Treated with Staph Gard® for antibacterial and anti-static protection. Non-allergenic. Later, move it to baby's toddler bed. So well made, Sealy...

Mommy I'm Here Child Locator with Alert$39.95
Find your little wanderer fast, with our audible child locator! Provides peace of mind at theme parks, malls, and anywhere you can become separated. It features a 150 foot range, and now alerts you with a beep when kids roam more than 25 feet away. Clip the bear receiver to your child's shoe or belt; hold onto the pocket-sized transmitter. If you lose sight of your child, just press the button, and the receiver sounds loudly, leading you right to your little adventurer. Tracking device is water resistant...

Kid Alert$29.95
Hey, drivers—slow down! Warn motorists that kids are at play, with our friendly, fluorescent statue. It's highly visible even in twilight, with reflectors, a 39"H warning flag—even a large "SLOW!" sticker. 32"H, with a sturdy, fillable base. Colors and styles may vary.

I Brake for Meltdowns$14.95
Tantrums, defiance, rudeness...if your child's behavior sometimes leaves you at a loss, this thoughtful parenting guide offers excellent, real-world solutions. From talking back to refusing to give Grandma a hug, it addresses common, exasperating parenting challenges. We particularly liked the well-organized index, detailed responses, and reassuring (sometimes downright funny) tone. Geared to parents of kids ages 2-5. Soft cover; 324 pages.

Inflatable Swim-T™ Trainer$19.95
Learning to swim? This kids' tube trainer keeps beginners afloat, without limiting their mobility. The tank-top style swim trainer slips easily over swimwear, but unlike others, won't ride up, because it's anchored by a thick, adjustable crotch strap. The heavy-duty inner tube provides 360° of security. Helps kids feel confident in water. 15½"L, with a 2½"W x 19"L strap. Assorted colors. Imported.

Kiddopotamus Bibbity Rinse & Roll Bib in Blue/Green$12.95
Are you finicky about baby bibs? So are we, but this one passed our toughest tests! It ably blocks spills, rinses easily, and the giant crumb catcher is worth its weight in gold. Ideal for travel: rinse it, roll it up, and go. Remarkably soft plastic is comfortable for baby - and no, it's not stiff! With an easy-on/easy-off adjustable collar that's comfier than that of other molded bibs. For ages 8 months-4 years.

Safe Sleeper™ Bed Rail Universal$39.95
We finally found a bed rail for platform beds! This universal bed rail works with ALL beds, twin through king size, box spring or no box spring. At 48"L x 20"W, it's extra long for maximum protection and extra tall to guard even thick mattresses. Keeps kids from rolling out of bed; ideal for toddlers transitioning out of the crib. Easy assembly; folds down when not in use.

Tangoes Jr$24.95
Tangrams aren't just fun to play at home, they make the perfect travel toy! These ancient Chinese puzzles keep little minds and fingers busy, as kids use the seven magnetic puzzle pieces to recreate colorful designs. Great for creativity and problem-solving. Basic set includes portable laptop case, seven shapes, and 12 two-sided design cards; all pieces store inside. Keep the fun going with additional Puzzle Packs (sold separately). For ages 4 and up.

My First Daily Planner$5.00
Now our charming, embroidered first planner offers even MORE! It not only teaches the calendar, seasons, and weather, it helps kids plan their day and express their moods. Includes 67 interchangeable, stick-on pieces, including blank pieces to fill-in your self (a brilliant customer suggestion...thank you!) There's even a pocket to hold your child's photo. A fun way to help kids organize their day, as well as their thoughts. 18"W x 24"H. For ages 18 months and up. Imported. A One Step Ahead Exclusive...

Kiddopotamus RayShade UPF 50+ Stroller Shade Black$15.95
Sun-proof your stroller canopy. Careful: most stroller canopies still leave some tender skin exposed! Don't take chances - strap our bigger, better, sun-blocking canopy right over the top. Easy to attach and adjust, with handy bottle and storage pockets. Rolls into a self-pocket for storage. Fits all single strollers, even umbrellas with small canopies. Black Only. Hand wash. Imported.

Sophie the Giraffe$19.95
What is it about Sophie the Giraffe that's so irresistible to infants? For more than 50 years, bazillions of babies have been soothed and entertained by this simple, natural rubber teether. Perhaps it's because Sophie is soft to hold and easy to grasp? Or because its multiple chewing surfaces provide real teething relief? Or because when baby squeezes its tummy, it produces a happy squeak? Your baby may never tell you why he adores this classic teether toy, but there's no question...he will!